5 clever ways to position yourself as a (real) expert
Guru. Master. Legend. Wouldn’t those be nice words to hear after someone introduces you? Maybe. Personal branding is all the rage these days. But most of us don’t have to be THE leading voice on a...
View ArticleGot goals? 6 resources to get your butt into gear this year
Hello, 2014! How the hell are ya?! Now that you’re emerged from your eggnog-induced haze and dusted off the last of the New Years Eve glitter (why does that stuff always seem to stick around for weeks?...
View ArticleBoost your brand: 3 tips to make blogging easier
Blah, blah, BLOGGING. If you just sighed in disgust, overwhelm or sheer panic at simply reading the B-word, I’d like to talk to you today. Blogging is, in my opinion, one of the single best ways to...
View ArticleThe problem with perfection
I have seen too many smart, savvy, brilliant people let their ideas die on the vine because they want to do something that many of us think is admirable. And it should make all of us angry and sad:...
View ArticleLeprechauns, Charms and the Space to Make Magic
I took two weeks off for vacation and prepped everything in my life for a work detox. I call it a “work detox” not a full-on digital one, because I specifically set things up to take a break from work...
View Article7 Simple and Stunning Blog Post Ideas to Keep Your Ideas Flowing
You’re staring at the cursor and it’s blinking at you, taunting you. You sigh. When you were out driving earlier today, you had a ton of clever blog post ideas that just came to you with no effort. But...
View Article9 Hot Women Your Business + Brand Need Right Now
I’m going to be straight with you: stop trying to do everything yourself. You know who you are: In an effort to “save money,” you sign up for every DIY course under the sun, thinking you’re going to...
View ArticleStay Bold. Even If the Doves Cry.
By now, you’ve probably heard the news that the artist Prince has passed away at 57. Reports are that he died due to flu complications (sounds crazy, right?). I’m shocked and saddened. But why? See,...
View Article“I am not a marketer.”
Do any of these refrains sound familiar? “I don’t know what I don’t know about brand. Why do I need it?” “I hate marketing, I’m not interested in being the star of the show. It feels slimy.” And my...
View ArticleHow to Write Copy That Converts to Sales with Betsy Talbot
Do you have trouble writing for your business? Maybe it’s a blog post idea you can’t seem to get from your brain to the keyboard. Or a sales page that makes you feel like a carnival barker. Or even an...
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